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Help the development of the Philippines to create friction manufacturing aircraft carrier business

2015-07-17    浏览次数:1595    


 

Editor's Note: Huangshan Fei Ying Auto Parts Co., Ltd. (hereinafter referred to as "Huangshan Fei Ying") is located in Huangshan City Economic Development Zone, a new base, unique style, full of Huizhou ancient rhyme. Huangshan Fei Ying as a subsidiary of Hangzhou Feiying Auto Parts Co., Ltd. (hereinafter referred to as "Fei Ying"), in October 2012 put into operation. Company project covers an area of more than 120 acres.
    Fei Ying as one of China's first-class large-scale friction manufacturing aircraft carrier type one of the current car friction materials industry, sales, market share of about 3%, commercial vehicles in the field of drum brake chip share of about 10% , Aftermarket market heavy truck drum brake sales first. Based on the development strength of Hangzhou Feiying Corporation, Huangshan Feiying has been expanding production since its inception, and has now become the main production base of Fenying drum brake pads. Can achieve an annual capacity of 35,000 tons.
Based on the domestic market to create "TOUGHPRO-Philippine" brand
      In 1995, the founder of the Philippines, Mr. Zhang Zhihua founder Yuhangcang before the friction film factory, which is today's Huangshan Fei Ying's first prototype and predecessor. When the plant in the wave of urbanization reform has long been no trace, and Fei Ying is starting from here, after 20 years of development, become the current domestic first-class large-scale friction manufacturing aircraft carrier type one.
    Fenying brand "TOUGHPRO-Philippine" Since 1997, Hangzhou Yuhang Eagle Friction Materials Co., Ltd. was established to build, through the "Philippine British" continuous efforts, and gradually become a hot auto industry in the familiar auto parts brand. In 1999, Hangzhou Yuhang Eagle Friction Materials Co., Ltd. and China FAW Group, became one of the few first "FAW sentinel production enterprises." Fei Ying brand is also in the friction industry continue to open soil, by more and more industry colleagues are well known and recognized. With the "Phoebe Heroic character" of the corporate culture connotation of the establishment of corporate image to re-integration, corporate logo replacement, the brand image is also unified use of "TOUGHPRO-Philippine".
      In 2009, Fei Ying was awarded the "Top Ten Famous Brand of China" in the auto parts industry. At the same time, Chairman Zhang Zhihua was awarded the title of "Top Ten Chinese Entrepreneurs".
To contribute to the improvement of Philippine production capacity
    Huangshan Fei Ying as Hangzhou Fei Ying so far the most important expansion of construction projects, fixed assets plan a total investment of 150 million yuan, registered capital of 30 million yuan, planning and production of automotive brake lining, automotive clutch driven plate assembly and pressure Disk assembly three major products, the project can be completed to achieve the total output value of 300 million yuan. Hangzhou Fei Ying always adhere to do the most professional manufacturers of friction materials and brand suppliers, but the company set up the 20th anniversary of the occasion, but launched a new type of clutch pressure plate, attracted the industry for the initial positioning of the Philippines Whether to change the question. In this regard, the company's general manager Mr. Du Mencius, "the face of China's economic development of the new normal trend, Fei Ying company is also constantly strive to expand market share.Fuying company will imitate Millet's business model, brand operation, but Hangzhou Faye Ying is currently deploying the listing plan, to the end of 2016 should be successfully listed before the new three board, after the successful listing of the need to integrate more new resources, we will do more of our brand Large, but as the company 's main brake products will not change. Derived more products are conducive to the production, sales and market common development.
Efforts to become the main force of the future development of Hangzhou Fei Ying
    The face of commercial vehicles after the new market, Hangzhou Fei Ying is actively adjusting the business model to adapt to the ups and downs after the development of the market tide. To the company set up the 20th anniversary of the opportunity to a comprehensive analysis of the domestic auto parts market, so that we can see the country on safety awareness, environmental awareness, professional awareness requirements. So Fei Ying asked all the offices to standardize, corporatize, follow the company's ship together. At the same time in this new normal, still want to keep aggressive development ideas, but also to grasp the new normal market operation under the law, to adapt to the current economic operation of the new environment, product sales of the new situation, the new characteristics of market competition. To abandon the old era of extensive economic era and the old ideas, we must see the market supply and demand, economic and product structure and other aspects of major changes, recognizing the cooperation between manufacturers and distributors system, between dealers and final customers The importance of the establishment of a cooperative system. So Fei Ying proposed in the implementation of the annual business objectives in the process, must "change themselves, help others, win-win cooperation," the way of thinking and work policy.
    In the business model, Fei Ying hope to be made in the future millet mode, that is, the first service, the second brand operation, the third evaluation, is the most competitive products available to the dealer, and then made a financial product, So that we common development and common progress. This is also the introduction of the clutch series of new products at this time one of the reasons. Huangshan Fei Ying as the most important capacity expansion project in Hangzhou Fei Ying, will continue to absorb domestic and foreign advanced production technology and production experience, enrich the company's product supply chain, and strive to become the main force of the future development of the Philippines.
The future: to achieve the output value of 500 million yuan, among the domestic first-class enterprises
    Huangshan Fei Ying next step will expand construction projects for 2020 among the domestic first-class enterprises with the industry, establish a domestic first-class brand and lay a solid foundation. After the completion of the project can be formed with an annual output of 30 million sets of brake lining 30 million clutch assembly scale, "second five" at the end of the annual output value of 500 million yuan, annual profits and taxes to 20 million yuan, and strive to do the most professional Of the friction material manufacturers and brand service providers.

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